The Psychology of Sales Masterclass

Discover exactly what makes people say “yes” and close deals effortlessly, every time.

Taught by an expert with over 30 years of sales expertise.

Make Sure Your Sound

Is Turned ON!

As Seen On

Become the Salesperson

People Can’t Say "No" To!

Imagine closing deals with ease, knowing exactly what makes your prospects tick.

How much easier would that make closing deals?

In this masterclass, you’ll learn the psychology behind every “yes” and how to use it to crush your sales goals. This isn’t just training… It’s your fast track to becoming a sales superstar!

Sales Training That

Actually Gets You Results!

The Psychology of Sales Masterclass Is not just another “how-to” course…

In fact, it’s NOT a course at all!

It’s a system designed to turn you into a top-performing closer in your industry. 

Here’s the best part:

You won’t just learn the basics. You’ll learn the actual science behind why people buy, and how to use that to your advantage in every conversation.

Our system equips you with real, actionable strategies that will help you:

…And so much more.

If you’re serious about taking your sales game to the next level and consistently hitting your targets, then The Psychology of Sales Masterclass is exactly for you.

So, do you want to ditch the outdated sales tactics (that don’t even work anymore) and start closing more deals in the next few months than you have in the last 12 months?

Enroll today and let’s get started!

What People Say

What People Are Saying

Meet Your Instructor

Brian Will

From a Dropout to a

Multi-Millionaire

Brian Will’s Story

Brian Will’s story is one of grit, determination, and a relentless drive to succeed. He’s not just a businessman…

He’s a guy who knows what it means to hustle.

Taking Control

Starting as a high school dropout, Brian didn’t just let life happen to him. He took control.

Over the years, he’s built and sold multiple companies across different industries, achieving two successful venture capital exits and one private equity exit.

Today, he still operates three thriving companies, proving that with the right mindset and strategies, anything is possible.

Sharing Knowledge

But Brian isn’t just about personal success…

He’s passionate about sharing what he’s learned along the way.

He’s trained sales teams at Fortune 500 companies like Assurant and National General (acquired by Allstate), showing them how to connect with people and close deals in a way that feels natural, real, and human.

Consulting and Coaching

In addition to expanding his restaurant chain and working on real estate projects, Brian now focuses on consulting and coaching businesses from startup to $30 million in revenue, helping salespeople unlock their potential and achieve more than they ever thought possible!

Explore Our Library of

World-Class Modules!

LEARN AT YOUR OWN PACE ANYTIME, ANYWHERE

Access the modules whenever and wherever it’s convenient for you. Whether you prefer to study in short bursts or deep dives, you’re in control. This system is designed to fit seamlessly into your schedule!

TRACK YOUR PROGRESS

Stay on top of your growth by reviewing your completed exercises and refining your sales strategies. Keep track of your achievements, set new goals, and measure your progress as you work toward mastering the art of sales.

TEST YOUR KNOWLEDGE

Challenge yourself with carefully designed quizzes and practical exercises that reinforce your understanding of the material. Push your limits, track your progress, and aim for mastery!

EXCLUSIVE MEMBERS-ONLY COMMUNITY

Connect with driven salespeople who are just as passionate about mastering the art of persuasion as you are. Share strategies, ask insightful questions, and exchange ideas that push your skills to the next level.

The Psychology of Sales Masterclass

Enroll Today!

You have 3 options:

$597

✔ Access to comprehensive, interactive modules you can go through at your own pace

✔ Access to live group coaching sessions where you get to ask questions live

✔ Access to interactive workbook to apply what you’ve learned, making sure you retain everything

✔ Receive an exclusive ebook that dives into sales techniques not available anywhere else on the internet

✔ Includes Training Center Access

$2,597

+$997/month

✔ Everything from the Starter and Intermediate plans

✔ Intensive One-on-One Coaching where you get 6 individual calls over 6 weeks 

✔ PLUS 3 additional 1-on-1 calls every month

✔ Personalized guidance tailored to your unique goals and challenges

✔ Full access to our extensive video library

✔ Comprehensive workbook that fast-tracks your learning

✔ In-depth ebook packed with insider tips & insights

✔ Unlimited access to our specialized Training Center

✔ Exclusive access to our members-only community

✔ Direct messaging with Brian through LightSpeed VT system for quick answers to your questions

BONUS: Autographed copies of ALL 3 of Brian’s bestselling books

$2,597

✔ Everything from the Starter plan

✔ 6 individual coaching calls over 6 weeks

✔ Receive direct guidance tailored specifically to YOUR situation

✔ Autographed Copies of ALL 3 of Brian’s bestselling Books

✔ Direct messaging with Brian through our virtual training system so that you can get your questions answered in real-time

where average salespeople become top closers

The Psychology of Sales Masterclass

is where businesses gain the edge they need to excel

At The Psychology of Sales Masterclass industry expert Brian Will delivers a world-class experience built specifically for sales professionals looking to level up their skills and their income. 

What used to take years of trial and error can now be learned efficiently and effectively through our proven system.

So go ahead and ditch never-ending cold calling that leaves you with constant rejection…

Because inside our system, we provide you with the tools, strategies, and mindset shifts necessary for success in the fast-paced world of sales. 

If you’re serious about mastering the skills you need to join the top ranks of the closers in your industry, then The Psychology of Sales Masterclass is exactly where you belong.

FAQ

You can watch on your desktop or mobile device, ensuring you have access wherever you are.

Yes, certification is available upon course completion.

Absolutely! You can access the course from anywhere, anytime.

It’s self-paced, allowing you to learn at your own speed whenever it suits you best. However, the curriculum is designed to be completed in a specific order, ensuring you build your knowledge step-by-step.

Yes, you can easily track your progress, seeing which categories, courses, and chapters you’ve completed.

After purchase, you’ll receive your login credentials to the system. You’ll also gain access to a community of like-minded people, allowing you to network and engage with others before the official launch.

If you have any questions, please contact us at [email protected].